Keepsake Coffee

Starting Point

Jay, a coffee professional based in Halifax with a well-rounded skillset built over a long history in the industry, needed a cohesive brand strategy and a new visual identity that could stretch across a mobile cafe, a permanent cafe space, and a consulting side of the business.

Integrated Strategy

We built the brand on a clean, modern appearance with a timeless industrial feel. With a wide range of clients, the unifying goal became providing a consistent neighbourhood cafe experience that would make any day noteworthy. Jay's background in machine maintenance is reflected in the industrial typeface and overall cafe decor.